BUSINESS PROFILE
This ladders up to our overarching goal , which is to support an open Internet that encourages discovery , innovation and choice . To achieve this , we lean on our core values : open , together , impactful . From encouraging diverse thinking and collaboration to making considered choices , I ’ m proud to say that these values shape who we are and what we do . They also guide us toward building a better , more inclusive digital ecosystem while ensuring that we remain aligned with our societal and environmental progress .
What kind of clients and market do you serve ?
A core part of our client offering is our world leading Commerce Media Platform . This is tailored to meet the needs of a diverse client base , ranging from large enterprise brands to smaller businesses , and spanning a range of industries including apparel , health and beauty , consumer electronics , travel and more . Our technology enables our clients to reach their goals and drive better commerce outcomes by connecting them with the right audiences , at the right time , at every stage of the customer journey – from initial discovery through to purchase .
What has your career looked like so far ?
We work with thousands of clients globally , including major players in the retail and publishing industries . This is how we ’ ve secured our reputation for delivering high-quality , data-backed solutions that generate real business results for marketers and media owners alike .
My career has covered various aspects of the advertising industry . I started out in traditional media , working in television and sports advertising , before transitioning into the fastevolving world of digital start-ups and retail media . Throughout this journey , I ’ ve worn multiple
Nicole Kivel , Managing Director , Northern Europe , Criteo
www . intelligentcxo . com
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