New study by IMATAG finds visual content leaks pose significant risks and costs to businesses

Visual content leaks can cause serious harm to brands and agencies , resulting in damage to their reputation and financial loss . A recent study conducted by IMATAG , a leading provider of digital watermarking solutions , highlights the risks and costs associated with visual content leaks .

The study surveyed 150 executives from various industries in the US and Europe .

Key findings

One of the main findings of the study is that the average cost of a visual asset leak is US $ 8 million .

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