FEATURE
The importance of DEI
Corporate social responsibility ( CSR ) initiatives , which includes diversity , equity and inclusion ( DEI ), volunteering and sustainability work , have gained significant importance in recent years . In fact , a survey from Culture Amp has found that 81 % of companies believe that engaging in DEI initiatives is beneficial for their business , with 85 % already building a diverse and inclusive culture . Not only is DEI important for innovation and collaboration , but it also has the potential to increase sales revenue , customer base and overall profits for the business . According to a study from McKinsey , highly diverse businesses were 36 % more profitable than competitors with low diversity .
As organisations across the globe commit to becoming an employer of choice more than ever before , there is an increasing focus on initiatives and recognitions that amplify their on-going efforts to build a culture and workplace that attracts and retains a broader workforce . An example of this is the Human Rights Campaign Foundation ’ s Corporate Equality Index , which is a benchmarking tool on corporate policies , practices and benefits www . intelligentcxo . com
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