INFOGRAPHIC
Versatility helps nonprofits find success with pandemic fundraising
OneCause , a leader in online and event fundraising , has released findings from its annual survey of non-profit professionals , The Fundraising Outlook : 2021 Insights & Planning for Post-Pandemic Engagement . Findings provide insights into some of the year ' s biggest challenges , where non-profits are finding success and the outlook for 2022 fundraising .
" Planning for the unknown continues to plague the non-profit sector , but our findings suggest
OUR FINDINGS SUGGEST THE POWER OF INNOVATION AND NEW FUNDRAISING FORMATS ARE HELPING MORE NON- PROFITS REACH THEIR GOALS . the power of innovation and new fundraising formats are helping more non-profits reach their goals ," said Steve Johns , Chief Executive Officer for OneCause .
" This year charitable organisations have made great strides in fundraising efficiency with improvements in online giving , new strategies for in-person events and growth in hybrid .
" The versatility in fundraising formats is laying the foundation for post-pandemic giving experiences . As non-profits prepare for 2022 , they must remain agile in their strategies , embracing seamless giving experiences and providing options for supporters to engage how and where they feel most comfortable ."
Key findings include :
• Non-profits are becoming more successful with their pandemic fundraising . Success rates across all types of fundraising are improving , especially with online giving campaigns and events . Almost half of those
18 www . intelligentcxo . com