PROJECT ROUND-UP
1. USA
DDI, a global authority in leadership development for more than five decades, has launched DDI Strategic Leadership Experience, a two-day immersive simulation that prepares mid-level leaders and emerging executives for the demands of senior leadership. Participants begin with an assessment of their leadership styles and personality that reveals how they lead and the behaviours most likely to derail them under pressure. Over two days, participants assume the leadership of a simulated company and manage it as conditions shift. They set strategic direction, make trade-offs with lasting consequences, defend their decisions to executives and communicate difficult news to employees. Each decision shapes what happens next, allowing participants to see the consequences of their choices.
2. UK
Linguaskill Business from Cambridge provides employers with an online, on-demand and internationally recognised way to assess workplace English proficiency, supporting more informed decisions in recruitment, employee development and career progression. Developed by Cambridge University Press & Assessment, part of the University of Cambridge, Linguaskill Business combines Cambridge’ s expertise in language assessment with Artificial Intelligence and computer-adaptive technology to deliver accurate and reliable results. This gives HR and business leaders stronger evidence to support recruitment, development and workforce planning decisions.
3. IRELAND
TriNet, a leading provider of comprehensive human resources solutions for small- and medium-sized businesses( SMBs) has unveiled an integrated brand campaign designed to redefine how SMBs think about HR. TriNet’ s What You Really Need from HR challenges the notion that HR is simply a set of administrative tasks by highlighting the value of expert guidance, advocacy and technology in helping businesses navigate workforce challenges and realise their full potential. The campaign will be activated through an integrated mix of outdoor, digital and social media and is designed to reach business owners where they live, work and consume content.
4. CANADA
Yellow Pages, a leading Canadian digital media and marketing company, has announced the launch of AI Receptionist, a new AI-powered solution designed to help Canadian businesses respond to customers, capture opportunities and stay connected around the clock. Powered by Artificial Intelligence, it can engage customers by phone, text and online chat, answer common questions, capture lead information and help manage appointment requests. The launch reflects the continued evolution of Yellow Pages’ digital marketing solutions as Artificial Intelligence transforms how consumers discover, evaluate and engage with local businesses.
www. intelligentcxo. com
33