Intelligent CXO Issue 50 | Page 25

BUSINESS STRATEGY

Why Palo Alto Networks believes defenders must rethink AI before it’ s too late

As Generative AI fuels a surge in phishing, deepfakes and adversarial malware, Palo Alto Networks’ Chief Security Officer for EMEA and LATAM, Haider Pasha, shares how CISOs can stay ahead – with the right tools, strategies and mindset.

In November 2022, AI broke out of the lab and into the mainstream. What was once limited to coders and researchers became accessible to anyone with a browser. Almost instantly, Generative AI unleashed a wave of innovation – and exploitation.

By mid-2023, WormGPT surfaced: a Generative AI tool designed for cybercriminals. Trained on hacking data and stripped of ethical safeguards, it was followed by FraudGPT, marketed on the Dark Web as an all-in-one toolkit for phishing, malware and identity fraud.
These tools can now craft convincing phishing emails, generate undetectable malware and guide users through bypassing Two-Factor Authentication – all for under US $ 100 per month.
No coding skills. No broken English. Just AIenabled cybercrime, faster, cheaper and at scale. www. intelligentcxo. com
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