Intelligent CXO Issue 47 | Page 27

BUSINESS STRATEGY parents develop healthier screen habits , both for themselves and their children , can contribute to better mental wellbeing , improved focus and a clearer separation between work and personal life .
The return on investment
Supporting the mental health of parents isn ’ t just an ethical responsibility for employers – it ’ s also a strategic one . When parents struggle with their mental health , their engagement , productivity and overall contribution at work suffer . Stress and anxiety related to family or financial pressures can lead to presenteeism , where employees are physically present but unable to focus fully on their tasks . In other cases , parents may need to take time off to care for themselves and the family , leading to absenteeism and additional workload for colleagues . Over time , these issues can result in higher turnover rates as employees leave to seek more supportive working environments .
whole family , such as counselling or workshops , to help parents manage common challenges like screen time or school related stress . Creating a workplace culture where mental health conversations are normalised and free from stigma ensures that employees feel supported and are more likely to seek help when needed . It ’ s crucial to recognise that all parents , whether working full time , part time , on parental leave or not currently employed , deserve access to mental health support . Parents are the backbone of our communities , playing a vital role in shaping the next generation , and it is in everyone ’ s best interest to ensure they receive the care and resources they need . x
Dr Glenn Mason , Head of Adult Psychological Therapies , Onebright
However , when employers actively build a culture that supports parental wellbeing , they create an environment where employees can thrive . A workplace that prioritises mental health allows parents to feel understood and supported , enabling them to better manage their responsibilities both at home and at work . Ultimately , this translates into improved retention , reduced absenteeism and greater productivity .
Taking a holistic approach with family-focused support is key , as when a parent is struggling , the ripple effects are felt by the entire family . This might include offering external resources for the
www . intelligentcxo . com
27