Intelligent CXO Issue 43 | Page 29

BUSINESS STRATEGY

AI is already destroying customer service and burning out your employees : it ’ s time to rehumanise it

AI is talked about all the time and there are many different ways to incorporate it into your organisation . But does it always provide what it promises ? Paul Ducie , Partner at business transformation specialists , Oliver Wight EAME , argues that it has been oversold , underdelivered and in many businesses , it is simply leading to employee burnout and worse customer service .

So far , in many businesses , AI has been oversold , underdelivered and often is adding to employee burnout and worsening customer service . Many early adopters of AI need to simply turn it off , while any management team currently considering business cases for investment need larger buckets of scepticism and significantly better plans for its effective implementation to deliver the benefits they hope for .

Major decisions on implementing AI are made at the top by the senior team and are too often based on over-optimistic , unsubstantiated business cases that wishfully promise greater productivity at significantly lower cost .
AI has the power to transform businesses and provide market-leading capabilities , but it also www . intelligentcxo . com
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