Intelligent CXO Issue 38 | Page 74

FINAL WORD

Is authentic leadership really the key ingredient for successful culture change ?

The word ‘ authentic ’ is thrown around a lot with employees and leaders alike being told that they need to be ‘ more authentic ’. When talking about posting on social media , for example , businesses are told to be authentic . But what does this mean ? And how can it affect culture change within a business ? Steve Hearsum , who is an author , the Founder of Edge + Stretch and trains change management practitioners and business leaders at global companies , explores these questions .
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