Intelligent CXO Issue 31 | Page 9

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Working at the office costs twice as much as working remote

With cost of living still top of mind , consumers are rightly concerned about the extra costs added to their energy bills from working at home but new research shows that they needn ’ t be .

MakeMyHouseGreen has produced a study comparing the impact on cost of living by working at home or going to the office to help people who have the option make the right choice .
They looked at the extra cost added to heating and electricity bills for the cost of working at home and the cost of commuting for office work costs . need for a more formal wardrobe , often costing more than casual home wear . Higher childcare costs might be incurred to cover commute time . Furthermore , being physically at the office increases the likelihood of eating out – a costlier alternative to home-cooked meals .
Llewellyn Kinch , CEO of MakeMyHouseGreen , said : " Employees who can work remotely are better off than those working in offices . However , at-home workers with renewable energy sources like solar at home stand to benefit even more , as they can offset the increased daytime energy expenses ."
The finding ? Cost-conscious consumers should consider working at home if they have the option .
The study showed that working from home added an average cost of £ 417.06 per year to energy bills , whereas the average cost of commuting was double that at £ 795.72 annually .
Office work often incurs hidden costs that remote work circumvents , but weren ’ t included in the study , suggesting the savings of work from home could be even greater . There ' s the

E-commerce report : 64 % of UK consumers favour personalised video chat demos

Arecent survey conducted by Stellar Global , a leading innovator in virtual retail experiences , has shed light on the increasing significance of video chat in enhancing the way consumers engage with online commerce .

In the realm of online support , a noteworthy 71.3 % of participants disclosed their engagement with tools like live chat or virtual assistants to clarify product details and address concerns prior to making purchase choices .
The survey addressed a range of topics related to online shopping and the utilisation of video chat for customer support .
The concept of online video chat for e-commerce has gained significant traction , with 63.1 % of respondents displaying awareness or familiarity with the tool . This surge in visibility highlights the growing influence of the technology .
An intriguing insight emerged as 43.7 % of respondents confessed to having made online purchases without a complete grasp of the product ' s features as a result of not using online commerce video chat .
For substantial purchases online , the allure of a video chat customer assistant was evident , with 66.2 % of participants expressing that this feature would significantly enhance their comfort during the decision-making process .
The significance of personalised video chat demonstrations emerged , with 64 % of respondents revealing that such offerings would sway them towards purchasing from a particular brand .
Moreover , the impact of interactive support on shopping cart abandonment became clear as 60 % of participants conveyed that access to an online video chat with a product expert would mitigate the likelihood of leaving their shopping carts behind .
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