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I ' VE WORKED ACROSS DIVERSE MARKETS , CULTURES AND INDUSTRIES AND HAVE CONSISTENTLY FOUND THAT A SHARED COMMITMENT TO MUTUAL GOALS FOSTERS STRONG RELATIONSHIPS .
What do you currently identify as the major areas of investment in your industry ?
Customer experience : GoDaddy puts its customers first and is committed to providing its customers with the best possible user experience , including an integrated suite of online tools to help a business grow . I am interested in finding ways to improve the customer experience , whether that is improved customer service , more intuitive user interfaces , or more personalised marketing .
What advice would you offer somebody aspiring to obtain a C-level position in your industry ?
For anyone aspiring to attain a C-level position in our industry , I ' d offer a few key pieces of advice . Firstly , immerse yourself in the industry dynamics but understand the macroeconomic environment and factors that influence Business Continuity . You need to be adaptable and encourage your peers and team to also embrace flexibility to change .
Secondly , network to help gain insights and build relationships . As you have more professional experiences , your network expands , but someone you met a long time ago can help open a door or ideate a topic .
And thirdly , leadership by driving project completion with accountability and understanding of the roles of planning and execution to ensure timely delivery . For leadership it ’ s understanding how to grow yourself and empower your team , you guide but encourage autonomy and open communications . Empathy , guidance , understanding is important , while also listening to your team and letting their input become part of the whole .
What behaviour or personality trait do you most attribute your success to and why ?
In my experience , I firmly believe in the principle of ' what you see is what you get '. I ' ve worked across diverse markets , cultures and industries and have consistently found that a shared commitment to mutual goals fosters strong relationships . It also facilitates the resolution of any challenges that may arise .
In parallel , I ’ m curious and quite ambitious . So , I ’ ll seldom say ‘ no ’ to taking on something new and that ’ s helped me learn and develop myself immensely .
What ’ s your go-to productivity trick ?
Personally , I strongly embrace the concept of ' incubation ', a facet of creative thinking coined by psychologist Graham Wallas in the 1920s , which seems to resonate with my thought process . When confronted with challenges , I ensure I ' ve gathered all essential information to evaluate potential solutions . I then allow my mind to subconsciously mull over the matter , enabling a calmer and more rational approach . Revisiting the issue later , I benefit from a fresh perspective that generates novel ideas for crafting solutions .
However , considering time constraints , an agile methodology proves valuable when addressing issues within the VUCA framework ( Volatile , Uncertain , Complex and Ambiguity ). This involves determining the optimal approach for decisionmaking and solution creation when dealing with intricate problems .
What changes to your job role have you seen in the last year and how do you see these developing in the next 12 months ?
Prior to taking on the role as Vice President for International Markets , I was Senior Regional Director for GoDaddy and oversaw our commercial operations . This allowed me to expand on the work I ’ d done in MENA across business and marketing and focus on product-led business growth .
This was valuable to dive into the more technical foundation of our product portfolio and work to build commercial success against our corporate strategy and goals .
In my new role , I centre my efforts on international markets , acknowledging their unique position in the on-going global Digital Transformation . It is of utmost importance to me to actively listen , comprehend and adapt to the distinctive needs of these markets . GoDaddy ' s mission is to empower individuals who , historically , may not have had the chance to start businesses and uplift their families , thereby creating new opportunities for themselves and their loved ones . We at GoDaddy are all dedicated to contributing to this mission .
I ' m also dedicated to developing and evolving GoDaddy ’ s mission to empower entrepreneurs everywhere , making opportunities more inclusive for all and supporting our customers in the most effective way . x
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