Intelligent CXO Issue 24 | Page 41

FEATURE

Business owners have always relied on their accountants to be their ‘ go-to ’ for support , advice and help – to be looked after by them . Simply put , accountants are the trusted advisor to their clients and an integral part of their operation . Good accountants will firmly embed themselves into their clients ' businesses , providing comfort that they have an advisor who understands and supports their goals , removes unnecessary hassle from red tape and generally keeps them on track .

Technology can play a leading role for accountants looking to strengthen their tax guidance with regards to Research and Development ( R & D ) tax claims . Mike Dean , Managing Director of WhisperClaims , explains how dedicated cloud-based R & D tax claims technology , with training and support on tap , can help accountants maintain and bolster their relationship with clients .
That said , there are pockets of service delivery , such as R & D tax claims , that some clients still have to access through third parties because their accountants have not been able to unlock the capability to offer this service in-house – and this can potentially create business risk . Whether clients opt to work with another accountancy firm or a dedicated R & D tax claims consultancy , there is a chance that the accountant could be left picking up the pieces if the claim has been mishandled or worse still , they could lose the relationship to a full-service firm .
With recent research from WhisperClaims reaffirming that accountancy firms are increasingly driven by maximising efficiency , upholding best practice and being recognised as a credible professional by their clients , it is more important than ever to be able to provide a holistic , end-to-end client portfolio – and that includes R & D tax advice .

REINFORCING TRUSTED ADVISOR STATUS THROUGH TECHNOLOGY INNOVATION

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