Intelligent CXO Issue 11 | Page 42

FEATURE
Zakir Ahmed , Senior Vice President & GM – Asia Pacific & Japan at Kofax
Zakir Ahmed , Senior Vice President & GM – Asia Pacific & Japan at Kofax
COVID-19 has taken the world by storm and created global financial and economic turmoil . Although all industries were affected by the pandemic , the travel and hospitality industry and SMEs , for instance , were especially devastated by staff shortages and significant losses as households , the end-value chain , no longer had the spending power .
The pandemic has hampered long-term development plans and forced companies to reassess their digital infrastructure to adapt to the changing nature of work , resulting in the biggest surges in technology investment in history for a competitive edge in this new business and economic environment . Many businesses that have taken a hit , after almost a two-year run , have created a roadmap to navigate the way through business recovery . Established companies have invested in modernising their IT infrastructure while more conservative ones are likely to keep existing core systems for as long as possible .
Nevertheless , it leads to a pressing need for businesses and governments to adapt to meet today ’ s business challenges and ensure a level of resilience to future business or market disruptions . The pandemic has forced many organisations to look at how automation can help them be more agile and scale to digitally serve customers with largely remote workforces . It ’ s likely the digital consumer population will continue using digital services even after the pandemic , indicating the long-term nature of the digital acceleration and setting the stage for concrete Digital Transformation in all industries .
Digital Transformation is top of mind for corporate leaders to streamline their operations and enhance existing technology to make better decisions . Robotic Process Automation ( RPA ), Artificial Intelligence ( AI ) and Digital Process Automation ( DPA ) are key components of Digital Transformation . A tightly integrated process orchestration capability allows organisations to manage digital workforces flexibly and scale as needed . With the increased adoption of Digital Transformation by businesses , automation has grown vital and fully-fledged end-to-end automation has carved itself as a must-have , especially during the pandemic . Ever-growing customer bases set expectations like seamless online interactions and businesses that fall flat risk survival .
For businesses with social distancing mandates , it can be an onerous task for remote knowledge workers , like engineers and accountants , to output high-quality work efficiently . For that to untangle , they would benefit from insights into the different components of the business , realtime escalation and collaboration in a separate workforce . All this relates to businesses having to
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