Intelligent CXO Issue 10 | Page 12

LATEST INTELLIGENCE

KEEP YOUR CUSTOMERS COMING BACK

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Preferred buying experience
Whether you need to streamline how you process online payments or are at a point where you ’ re ready to expand into new markets , Amazon Payment Services can help you establish a preferred buying experience for your customers . Our modular solutions allow you to choose what ’ s right for you now while setting the foundations for future growth and flexibility .
What ’ s important for you ?
Maintaining customer loyalty and growing your customer base
Making a purchase doesn ’ t have to be an anonymous transactional experience : it ’ s an opportunity to create meaningful and memorable interactions while you expand your reach across geographies .
Amazon Payment Services solutions give you the flexibility to offer :
Setting stable foundations
Reduce instability and downtime with server-toserver functionality . As our solutions are hosted , they can be scaled up and down in response to your business demands . With automatic switching and BIN suppression , redundancy is reduced and real-time monitoring allows you to set automatic alerts to identify and resolve issues before they affect business .
Improving conversion rates
Avoid abandoned carts by collecting payments through multiple channels -whether via the web , app or call centre – and avoid re-direction dropoffs with in-app payments .
• Set your own business rules for fraud management based on data-based insights
• Reduce chargebacks
• Overcome incorrect CVV entries
• Establish 3D secure for frictionless transaction flow x
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